The integration of NFTs into businesses has sparked a revolution in customer engagement and loyalty. Big brands like Taco Bell, Nike, and Yves Saint Laurent (YSL) have already embraced them as a part of their marketing strategy.

NFTs started out as mere digital collectibles with a certificate of authenticity and true ownership intact. But, today, these digital assets have expanded their horizons from digital art and profile pictures (PFPs) to assets with a mix of physical and digital value — "phygital" assets — as well as gaming-related NFTs

We are thrilled to announce that Dibbs' comic book, The Wild, Wild Web, has been selected as a finalist in the prestigious Content Marketing Awards, specifically in the Visual Storytelling category for Best Use of Illustration. This recognition is a testament to the exceptional creativity and talent displayed by Alex de Campi, Bradley Tusk, and the Dibbs’ team behind this remarkable work.

In recent years, the sports collectibles landscape has rapidly changed. Projects without collectibility, repeatability, and utility have fallen by the wayside. A few weeks ago, NBA legend Baron Davis and Dibbs co-founder and CEO Evan Vandenberg explored the current collectibles landscape at Collision Conference, one of the largest tech conferences in the world.

Baron discusses his passion for collectibles and how he sees the future of the industry. He believes that collectibles should be more than just digital objects. They should also provide access, utility, and storytelling elements. Evan shares his vision for Dibbs' Taas (Tokenization-as-a-Service) solution, a platform that allows brands to tokenize their high-value items as physical-backed digital collectibles on the blockchain. He believes that Dibbs can revolutionize the collectibles industry by making it more accessible, efficient, and global.

Check out exclusive images from the conversation, and read on to hear how Baron discussed the key factors for successful collectibles projects for today and tomorrow.

"Selling An Idea To The C-Suite: A CMO's Guide" by Dibbs' CMO, Ben Plomion, is a presentation that discusses how CMOs and other marketing leaders can persuade the C-suite to approve any innovative marketing ideas.

If you are a marketing leader who works with the C-suite or board of directors, this guide can help you understand what resonates most with these decision-makers. The advice here can be applied to any innovative idea, but it is especially relevant for those in the fields of AI and web3.

In October of last year, Dibbs' CMO gave a talk at LIMITL3SS, a web3 conference hosted by The KEENFOLKS in Barcelona.

In April of this year, Dibbs' CMO and CEO gave a talk on web3 marketing to a class of marketing graduate students at NYU. 

Web3 is an exciting frontier for brands looking for new ways to reach and engage with consumers. But it’s not just about leveraging advanced blockchain technology; web3 is about developing exciting new opportunities for personal growth, self-expression, and community. As a result, everyone from artists, musicians, and filmmakers, to major global corporations are developing web3 brands to leverage this unique space.

As more enterprise brands and Fortune 500 companies enter the NFT space, it is important to have strong compliance measures in place. Implementing strong compliance measures is important for both current and future clients, and it is a key factor in the company's growth.