Many brands have already taken steps to capitalize on Web 3.0 since this is key to reaching consumers in the digital age. A Web 3.0 strategy in place can unlock new revenue streams, increase the efficiency of business processes, and future-proof your brand.
The most useful items in our lives are often among our most valuable possessions — perhaps not in dollar value, but certainly for how they improve our lives. Cars make it easier to travel, technology makes it easier to communicate, and few people regret installing a bidet. The same goes for NFTs, which can significantly enhance our lives if they’re built with utility.
Dibbs: Hello, can you please tell our readers and our viewers a little bit about yourself and who you are?
Dan: My name is Dan Barry. I'm based in Los Angeles and a marketing enthusiast and I'm a technology enthusiast. The theme today for Web3 – I'm deep into Web3 marketing and currently I have a consulting firm and primarily working with companies that are in the Web3 space. Most recently, I was a global president for an international digital marketing company, and my entire career has been either starting businesses where marketing has been a really huge factor. I think every business, marketing is really important. At this particular point in my life, I'm very deep into the Web3 space and enjoying every minute.
The rapid growth of artificial intelligence (AI) and non-fungible tokens (NFTs) has led to both research and market conditions that may seem totally unfamiliar. But at least in terms of ethics in AI NFTs, these kinds of issues aren’t so new.
Today’s the big day—I’m getting authenticated. An expert will examine my provenance trail, kind of like a background check. I’m not worried, of course, but it’s always nice to be validated by companies like PSA/ Beckett, Analogr, and CGC/WATA.
If you’ve zoned out a time or two while “visionaries” and crypto bros drill into mining, minting, and public ledgers, we understand. To most of us, the bits and bytes of rewiring the internet are like highway construction. We don’t care how it’s done. We want to know where it will take us.
Today, we are revealing a set of NFT utility data and insights after comparing trading volumes from OpenSea’s top 100 collections of all-time with those over an analysis period of 30 days, from October 15, 2022 to November 15, 2022. Analyzing each collection to determine how utility types are evolving, these data uncovered a growing interest in NFT utility types beyond PFPs (profile pictures), particularly content, events, and rewards distribution.
We had the pleasure of working with AirCatch.io last year and, now, the opportunity to pick the brain of one of their Co-Founders, Aaron Stein. AirCatch is self-described as making sending and receiving NFTs (non-fungible tokens) as easy and useful as email, and we couldn't agree more.
Yesterday, Instagram hosted a Twitter Space revolving around all things NFT, digital collectibles, creators’ experiences and the future of the metaverse with four NFT creators who participated in Instagram's minting platform. What we thought was the most compelling part of the conversation was surrounding the subject of NFT adoption and utility, two things that are incredibly important to us at Dibbs.
