Music NFTs are changing the dynamic between fans and artists, giving both parties new ways to engage online. The new dynamic is made possible by music NFT companies, who are fueling the transition with innovative new types of tokens that can be bought, sold, and traded online. Music NFTs allow fans to own portions of a song’s royalties, iconic memorabilia, or even access to digital concerts. Here are the companies making the biggest impact.

More people are minting unique NFTs than ever before, offering potential buyers and sellers plenty of online storefronts to choose from when purchasing unique digital tokens. In fact, there may be too many to choose from if you’re on the business side and just trying to find the right platform to bring your assets to the blockchain.

Everything’s going digital these days — even physical assets. We’re not talking about staking out the virtual equivalent of real estate in a metaverse somewhere and hoping the land will appreciate in value. We’re talking about brands and organizations finding effective and profitable ways to monetize the real, physical assets they hold using the blockchain. It’s a new way of doing business, but it’s already a potent one. If you want to get started right, your best bet will be to follow the example of or partner up with dedicated asset tokenization companies.

The same modern streaming platforms that make digital distribution possible also pay fractions of a penny with each play. Thankfully, artists are finding new ways to engage directly with fans by selling exclusive tracks, assets, and collectibles. There’s just one problem — understanding how to tokenize music without falling into the same pitfalls that plagued the old ways of digital distribution (or discovering all-new ones). Thankfully, the process is far less complicated than even the biggest names in music might realize.

From NFT (non-fungible token) art galleries featuring the late Kobe Bryant, to digital trading cards, to the renaming of the Staples Center to Crypto.com Arena — blockchain technology in sports is here to stay. The opportunities within this exciting space are only continuing to grow.

Sports cards have been a staple of sports fandom since at least 1909, the year American Tobacco stashed its first cards as freebies in cigarette and tobacco packs. The industry has grown significantly since those early days, and technology has matured alongside it. Now, the blockchain provides the perfect meeting point for the two.

From NFTs (non-fungible tokens) of trading cards to virtual pre-game events, sports and blockchain projects have become natural partners in the past few years. Sports franchises have much to gain from Web3, including unprecedented revenue and fan engagement opportunities, and sports blockchain companies are eager to help. Here’s how some sports teams are using blockchain technology to reach new markets.

The explosive growth in NFTs took even tech fiends by surprise, and that demand has been especially strong when it comes to sports tokens. An impressive 24% of American households have already purchased a digital asset, but if you’re looking at sports fans specifically, that number jumps to 34%. Sports organizations are eager to enter this market but need reliable partners who understand the nuances of blockchain.

As NFTs grow more and more popular, forward-thinking brands across numerous industries are warming to the revenue possibilities these digital tokens represent. Each industry benefits from its own particular advantages and tokenization in sports is a prime example. By taking real-world objects and tying them to NFTs, brands can more deeply engage fans even as they open up new revenue streams.

If sports collectibles are part of your brand, overlooking NFTs (non-fungible tokens) is an increasingly costly mistake. According to financial experts, this technology will help drive a 600% increase in the sports merchandise industry over the next decade — that’s almost $200 billion by 2032! That growth might be even faster, if not for an understandable lack of blockchain expertise among athletes and sports associations.